TMS Health Announces New Executive Vice President, Sales and Marketing

October 31, 2007 Boca Raton, FL, - Ron Abel joins TMS Health as Executive Vice President, Sales and Marketing. With almost 20 years of industry experience, Ron is an expert in the area of pharmaceutical marketing and customer service strategy and delivery. His operational expertise includes contact center service, technology improvement, process design, service level management, performance measurement and management, reporting, and quality management.

"Ron has been instrumental in helping numerous companies migrate and consolidate contact center operations, develop and implement effective CRM strategies to improve customer satisfaction, sales rates and first call resolution. This experience, combined with his education and financial experience in the customer management industry will provide unparalleled benefit and insights to both TMS Health and our clients," said Guy Amato, President and CEO of TMS Health.

Prior to joining TMS Health, Ron worked at EquaTerra as Director of the CRM Advisory Practice and the ICT Group as SVP of Solutions Development. In addition, Ron spent 17 years at Telerx as Executive Vice President building a specialized practice in high touch customer care serving pharmaceutical, medical device, biotech and consumer package goods companies. Other positions at Telerx included Senior Vice President of Operations and Vice President of Finance where he gained a deep understanding of contact center operations, technologies and cost components. He also ran the sales and marketing organization where he was instrumental in corporate brand development and planning, developing, and executing marketing campaigns aimed at increasing the pool of active prospects.

Ron is a CPA and spent 6 years at KPMG. He has a BS from The Pennsylvania State University. Ron is a member of the AICPA, SOCAP and the ATA

About TMS Health:
TMS Health is a leading healthcare teleservices company specializing in customized programs designed to cost effectively extend marketing reach. Programs include pharmacy launch/stocking programs, pharmacy education and awareness, inbound DTC call handling, multi-channel CRM programs and physician teledetailing.

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